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The path to a quote is unclear
A potential customer understands the offer but does not see a clear next step: request a quote, contact sales, download a catalogue or book a call.
Free 15-minute Website Lead Check
Your B2B website may already be reaching the right visitors. The problem is that some of them leave before sending an enquiry.
Nexinlab reviews the path from visit to enquiry, then offers a paid Lead Loss Review or a focused 5–7 day sprint to fix agreed lead-loss points.
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Lead Check
Free / 15 min
Lead Check
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Lead Loss Review
€390–790
Lead Loss Review
Rescue Sprint
5–7 days
Enquiry loss map
Where can your website lose potential customers?
Visitors may arrive from Google, trade fairs, directories, ads or referrals, but still leave before they make an enquiry.
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Forms and contact points create friction
Long forms, hidden email addresses, weak confirmation messages or unclear sales contacts make it easier to postpone the enquiry.
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Trust, mobile UX or tracking is weak
On a phone the path may be harder, trust signals may be missing and the company may not measure form submits, clicks or catalogue downloads.
Business impact
Why the route to an enquiry matters
Even small points of friction can stop an enquiry, especially when a buyer is comparing suppliers and wants to move quickly.
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One qualified B2B enquiry can be worth more than the cost of the review
If one contract, order or distributor request has real value, every lost enquiry caused by a weak website is a commercial problem.
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Traffic from trade fairs, directories and Google can still be wasted
A stand, catalogue, QR code or campaign creates attention, but the website must turn that attention into a clear next step.
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More traffic is not always the first answer
A focused review and 5–7 agreed fixes may be faster than a full redesign or another campaign when the contact path is unclear.
Example diagnostic insight
5–7 agreed fixes
The rescue sprint focuses on a limited set of friction points — CTA, forms, contacts, trust, mobile UX, tracking or basic SEO — where the website may lose potential customers.
Offer
Contact
Measurement
Diagnostic framework
What we check
Ten areas that influence whether a visitor becomes a lead, quote request or sales conversation.
route
Enquiry journey
- check_circle First-screen clarity
- check_circle Offer and audience clarity
- check_circle CTAs and inquiry path
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Mobile UX
- check_circle Mobile inquiry journey
- check_circle Are contact options and CTAs easy to use on a phone?
- check_circle Does the page preserve context while scrolling?
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Trust signals
- check_circle Trust signals
- check_circle Is proof of credibility visible before the contact step?
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Forms and contact points
- check_circle Forms and confirmations
- check_circle Sales contact route
- check_circle Catalogue or offer downloads
analytics
Tracking and measurement
- check_circle Tracking and lead handling
- check_circle Can form submissions and contact clicks be measured?
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SEO foundations
- check_circle SEO foundations
- check_circle Does the technical baseline support valuable organic traffic?
A low-pressure process
How it works
A clear path from a short lead check to a paid review, a focused sprint or a larger next-stage project.
1
You send the website address and brief context
Tell us what your company sells, who should enquire and which page, form or contact path feels weak today.
2
We run a free 15-minute Website Lead Check
We look for 1–2 obvious points where the website may lose enquiries, calls, quote requests or sales conversations.
3
You receive a clear next-step recommendation
We explain whether a paid Lead Loss Review, a rescue sprint or no immediate work makes the most sense.
4
A paid review turns observations into an action plan
The Website Lead Loss Review identifies key problems, priorities, quick wins and the recommended implementation path.
5
The rescue sprint fixes agreed lead-loss points
In 5–7 days we improve 5–7 agreed areas such as CTAs, forms, contacts, trust signals, mobile UX or tracking.
6
Larger needs are quoted as separate services
Upgrade sprints, lead automation, AI enrichment, lightweight CRM, new websites, localization and monthly care are scoped separately.
7
You receive a report and recommended next steps
You receive a concise summary of what was checked or changed, what can now be measured and what should be improved next.
Report excerpt
The client gets a clear decision on what to fix first, not a loose list of comments.
Each review ranks observations by their effect on enquiries and the effort required to implement them, removing the guesswork from prioritisation.
View the full example arrow_forwardIssue found
Business impact
Recommended fix
Issue found
CTA hidden on mobile
Business impact
Fewer enquiries started
Recommended fix
Move the CTA above the fold
Issue found
Long form
Business impact
Higher abandonment risk
Recommended fix
Reduce the fields and add confirmation
Issue found
No click tracking
Business impact
Unclear lead journey
Recommended fix
Configure form and CTA events
Engagement options
Packages
Three starting points — from a free first check to a paid review and a focused implementation sprint.
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Free 15-Minute Website Lead Check
Best for: For companies that want a quick outside look at whether their website may lose enquiries, calls, bookings or quote requests.
Price
Price on request
15 minutes
Package highlights
- check_circle 15-minute diagnostic conversation or short check
- check_circle 1–2 observations about possible lead loss
- check_circle [object Object]
Free / €0 / $0.
Recommended
assignment
Website Lead Loss Review
Best for: A paid diagnostic report with the main problems, priorities, quick wins and a practical action plan.
Price
€390–790 / approx. $450–890
Scope agreed after a call
Package highlights
- check_circle Review of the enquiry journey and key pages
- check_circle List of prioritised lead-loss issues
- check_circle Quick wins and recommended fixes
- check_circle Recommended next step: rescue sprint or implementation by your team
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Website Lead Rescue Sprint
Best for: A focused 5–7 day sprint to fix the key points where your website loses potential customers.
Price
€2,400–5,900 / approx. $2,900–6,900
Scope agreed after a call
Package highlights
- check_circle Implementation of 5–7 agreed fixes
- check_circle CTA, form, contact, mobile UX, trust or tracking improvements
- check_circle Scope agreed before work begins
- check_circle Final report explaining what changed and what to measure
The sprint is not a full redesign. Larger upgrades, automation, AI enrichment, CRM, new websites, localization and monthly care are quoted separately.
FAQ
Common questions before a review
Clear, concise answers to the concerns we hear most often.
"Is this just another free audit?" expand_more
No. The free check is a short 15-minute diagnostic with 1–2 observations. A full problem list and action plan belong to the paid Website Lead Loss Review.
"We already have traffic" expand_more
Traffic is useful only if visitors can easily move to a quote request, call, form or sales contact. We focus on the path after the visit starts.
"We need automation, not website advice" expand_more
Lead handling automation can help, but first the enquiry path should be clear. Then forms, email, Sheets, CRM, alerts and follow-up can be connected.
"Our developer can fix it" expand_more
That is a good option. The review shows your developer what to change, where to change it, in what order and how to assess the result.
"We may need a new website" expand_more
If the existing site cannot be improved safely, we can quote a conversion-ready website separately. The sprint is only for agreed fixes, not a full redesign.
"Do you guarantee a fixed increase in enquiries?" expand_more
We do not promise a fixed percentage increase. We improve the route to contact, remove measurable friction and help you track the next commercial actions.
Next step
Send us your website address and briefly describe the situation
We will check whether a free 15-minute Website Lead Check, a Website Lead Loss Review or a focused rescue sprint is the right next step.
For larger needs, the next stage may be an inquiry path upgrade, lead handling automation, AI lead enrichment, a lightweight CRM, a new conversion-ready website, localization or monthly care.